Are You Running a Tumbleweed Business?

running a business Nov 12, 2023

What the hec does this mean? Hang in there, this will totally make sense by the end…promise!

When I first started my own online business, I had ideas and goals but very little idea of how I would get there. I threw some pricing and offers together, tucked my head down and just DID THE WORK.

I took just about any client that came my way.

I took just about any work that came my way.

I worked outside of my scope like I would earn a prize for it.

I mean, isn’t that what you need to do when you open a business? Somehow the bills have to get paid and I need some experience and testimonials.

It worked for a while, until it didn’t.

I finally paused one day, looked UP from my desk and realized I was building a tumbleweed business. Meaning, it was a piece of tumbleweed blowing along in the wind gathering up things along the way.

No rhyme or reason to what I was doing. I was not in control or leading the business; I was going where the wind took me.

Now here is the visual of what this looks like: tumbleweed is prickly, so to pull it apart to remove the things you have gathered HURTS. And it is not easy. But I got myself into the mess and the only way to fix it is to either toss out the tumbleweed or to pull it apart and leave only what I wanted to keep.

Here is what I did to correct:

  1. I reduced my work as much as I possibly could (enough to pay the bills) and rested.
  2. I got crystal clear on how I wanted my days and life to look like. Not the money, not the work, not the “how” but the kind of life I want to have.
  3. I looked at each part of my business (team, clients, schedule and work) and asked myself if it supported that life.
  4. I released some clients and some team members. Not easy.
  5. I raised my pricing, not so I could be called high-ticket, but to match the actual work and skillset I was offering.
  6. I partnered with someone that has the same vision as I do that will allow me to refine and expand my services.

It is a process for sure, but totally worth it.

I will lob the question over to you: Are you running a tumbleweed business? Let me know in the comments if this helps and keep me posted on how the unraveling goes!

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras sed sapien quam. Sed dapibus est id enim facilisis, at posuere turpis adipiscing. Quisque sit amet dui dui.

Call To Action

Stay connected with news and updates!

Join our mailing list to receive the latest news and updates from our team.
Don't worry, your information will not be shared.

We hate SPAM. We will never sell your information, for any reason.